This year the biggest brands threw down 2-3 million for the chance to advertise on the Super Bowl. Between all the commercials featuring men’s underwear and 55 calorie light beer, these 3 were pretty entertaining.
Kia Sorento “Joyride” ad
In this commercial four life-size toy characters go on a road trip including Muno from Yo Gabba Gabba, a Sock Monkey, a Tin Robot and Blabla doll Mr. X. Just seeing a sock monkey flipping a jet ski and getting “MOM” knitted on his arm is worth checking it out. The song is “How You Like Me Now” by The Heavy.
Home Away “Hotel Hell Vacation” ad
Clueless travelers Clark and Ellen Griswald (aka Chevy Chase and Beverly D’Angelo) reprise their role from 1983′s “National Lampoon’s Vacation” movie for this ad for Home Away, a vacation rental home website. This teaser ad was creative and made me want to see the extended short film on their site.
Google “Parisian Love” ad
This was a brilliantly simple concept that clearly showed how integrated Google has become into our everyday lives.